Gibson warning video over trademark infringements

tone1

He looks like he’s been crying.....

sgosden

Well Disney are fucked then. They got Mickey ears all about the place!!!!

blobb

Just change the headstock shape a little, they'll stop bothering you.

Jez6345789

It seems an odd video and not really sure who they are targeting.
its the sort of thing you might have seen in a trade magazine interview. 

Sort of we cannot allow the industry to copy our designs blah blah and put the trade on notice. (not sure that genie is going back in the bottle)

You tube or social is not really the place. Also the bottom line is nobody cease and desist’s until the letter lands.

Think it put Mark in a difficult spot as his persona all through the Norm days was the guitar bloke you would like to have a beer with. No some corporate dude preaching corporate gospel.

hey ho we live in interesting times

bodhi

I don't even know why I bother with trying to have an opinion about this video.  Pointlessness the video is.

Mark Agnesi's presentation style became really old, really fast, some time ago already - to me.  Not quite as fast as Phil X managed to do it, but I don't want to watch either anymore.

Or whatever.

Alnico

danishbacon said:

It's gibson for the trump generation

Grump?

mbe

He talks about the Gibson DNA!? Surely that remained in Kalamazoo with the Heritage brand.

Bellycaster

https://www.youtube.com/watch?v=bZKuWR5pLsM

.

Bellycaster

Video removed by user!

GoldenEraGuitars

Surely there is some irony in this...

https://i.imgur.com/bBvHIOd.png

tone1

It’s my bat and my ball and I’m going home 

NelsonP

JezWynd said:

Bit of a side rant but... is there anything more annoying than a talking head 'talking to camera' and looking in another direction. It was just about okay when it was done in B&W capturing the action vibe but since those days it's become an accepted convention; and it looks stupid.

Agreed. Someone pinching your last chip is probably more irritating though.

stonevibe

This whole episode is just bizarre.

Gibson's JC needs to lay off the Kool Aid and concentrate on making better instruments and cutting margins, so the guitars aren't overpriced compared to the competition.

Maybe lay off some of the advisors?

Philtre

Expect a "We screwed up, we're sorry" apology video next. Seems that most everyone just wants great QC and reasonable prices. Fix that first, Agnesi.

FelineGuitars

Gibson's restructure seems to have employed lawyers first and luthiers second...

OilCityPickups

FelineGuitars said:

Gibson's restructure seems to have employed lawyers first and luthiers second...

Classic Trump era US policy: engage bluster ... then back up and pretend that's not what you meant.

Danielsguitars

Bloody hell it's been taken down before i even watched it, obviously went down well then 

springhead

I think fair enough for them to want to protect their brand and trademarks, maybe not quite the right way to deliver the message, and to the wrong audience.  Wonder if they decided that themselves or had a few "WTF?" responses.

OilCityPickups

springhead said:

I think fair enough for them to want to protect their brand and trademarks, maybe not quite the right way to deliver the message, and to the wrong audience.  Wonder if they decided that themselves or had a few "WTF?" responses.

Totally fair to protect a brand or trademark ... and Gibson, Fender and Rickenbacker have been doing that pretty consistently in recent years. The issue is that firstly this a particularly strange way of doing things.

The other issue is that while Rickenbacker have a pretty much 100% record of shutting down the copyists ... this is because they've been consistently on the ball and aggressive in their defense ... Fender and Gibson have let so much slip over the years that clawing back lost ground is practically impossible. Witness the already quoted PRS case that Gibson lost... or the fact that anyone can make a three pickup trem guitar with a Strat body shape ... all Fender could hang onto was the headstock.

The public bluster about their trademarks is more about showing the strength of their new corporate team than protecting anything. What it actually showed was that Gibson are still a bit of a PR nightmare, and are still having trouble staying 'on message'.

stonevibe

Lawyers and legal teams justifying fees?

Accountants trying to add more revenue to balance sheets?

Overpaid advisors justifying income?

Or

They could just build great guitars and employ great luthiers, guitar builders.... hmmm