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Hi Fretfinder,
I have used UPS for shipping for the past 25 years + and in all that time have never had a single issue and I have shipped regularly and all over the world. Many of the shipments have been through my business and don't involve musical instruments but I have shipped very old vintage amps and acoustics within the UK and also to many countries worldwide without a hitch.
I have a small business account with UPS which helps, certainly in terms of getting cheaper prices, but the service they offer applies to business customers and non-business alike.
First thing to say is that in my experience UPS is the only courier out there who offers genuine insurance for musical instruments. When booking a parcel using standard UPS services they will insure a musical instruments valued at up to £2500 through the online booking platform. The cost is 2% of the total value. For example a £2500 guitar would cost £50. Sounds like a lot but is a drop in the ocean compared to loosing the instrument or having it damaged beyond repair.
If you have an instrument or amp valued at over £2500 UPS will still insure it, you just have to ask for a special quote. The price will not be any more, pro rata, than the standard 2% in most cases. I used to use an intermediary called Transglobal Express here in the UK, although I now use UPS direct. Transglobal are great and if you call them they will quote you for additional insurance for a value over £2500. Slightly more complicated doing it through UPS direct.
Interestingly, although the level of service is extremely high, you don't pay through the nose for it. I often find that UPS are considerably cheaper than virtually any other courier company.
My advice is, try Transglobal Express if you have reservations about shipping; they have great customer services and if you have an issue they will resolve it with the shipping company you book with, on your behalf. This is the advantage of booking through an intermediary.
I wouldn't hesitate to ship a high value acoustic via UPS, regardless of value, but wouldn't even consider another shipping company. Their service, in my experience, has been impeccable and their track record has been 100%.
By the way, I don't work for UPS or Transglobal Express!!!!!!
They’re still my preference however and have never had an issue in ~20 guitars/amps shipped.
However, like you, I'll still use it for everything other than the odd thing that is high value and does require insurance.
I then called Transglobal Express and the good news is that the insurance you buy when booking through them, regardless or which carrier you use, is covered by their own insurance policy and not insurance provided by the carrier itself. Again, news to me, I had no idea. I had assumed, wrongly, that when booking UPS through Transglobal that I was buying insurance from UPS.
So, I went through all the insurance options/exclusions with the guy at Transglobal and musical instruments (and music gear generally) does not appear on any of their exclusion lists. Therefore, anything you insure, up to £2500, is fully covered for damage and loss. The cost of the insurance is 2% of the value of the item being shipped.
If you require insurance over £2500 then you get a quote from their broker. There are many more exclusions and excesses for items of £2500 but musical instruments are not excluded.
Everything is laid out clearly here; I have only read through it quickly but it seems straightforward and there doesn't appear to any grey areas:
https://www.transglobalexpress.co.uk/information/insurance/standard-insurance/
Sorry for the bum information in my first post but thanks in abundance to @Fifty9 . Seems like Transglobal Express is the way to go and we will now be reverting back to them with immediate effect!!!