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Some serious wonga must have changed hands here. He is still the pinup boy of the moment so a good move for Fender whatever way you look at it.
That's a serious shift in rig for Joe
"You don't know what you've got till the whole thing's gone. The days are dark and the road is long."
Now you're just being silly. That won't happen until after they release the Custom Shop Dying Pen edition, each one hand signed by Joe using carefully selected marker pens aged by Tom Murphy, each one guaranteed to run out of ink on a different letter of his name. A strictly limited edition of 1500 guitars, to be released after Henry sponsors Joe to add a 1482-letter middle name.
Then there are the amps - I can see a limited run of 'Copperface' models (he's mad for that Duracell look, isn't he?)
Then there's Bonamassa Bullet strings, straps with the Fender logo and Strat headstock outline in copper, the inevitable Gold Top Strat as a tribute to his first Les Paul....
That's Fender sorted for the immediate future, especially as they have also launched the Adam Clayton signature Jazz Bass....
Played Gibsons
got famous playing Gibsons from "that era"
Went to Fender
He seems to have left out the middle bit with Drink/Drugs problems, however, I can see the following in the pipeline..
Armani Signature JB suit
JB signature Rehab Clinic
JB signature Crossroads Festival.
JB cannot 'wear a suit'. I find his whole style really contrived - though if Bono's anything to go by - his perma shades-wearing should at least get him a (copper and black) seat on Fender's Board....
Fender and Gibson appear to think they're still in competition. They're not. They're different.
The biggest competitor to a new Gibson is a used Gibson. Not a Fender. If you want a 335 tone you don't buy a Fender.....
Endorsement deals are a load of nonsense anyway.
Discuss.....