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The irony is a lot of these bands turn up to shows with Line6 spiders, playing low-end Schecters, and have to borrow cables and stuff from other bands because theirs don't work.
Conclusion is that bands are more often than not prepared to do anything to at least appear to have been legitimised. It's why they still get excited about having their six-track EP reviewed on page 249 of Metal Hammer. "We're in this issue of Metal Hammer!" "What, on the cover?" "Uh... well. no..." I know a guy who was casting around for endorsements (for no good reason, his band have about twelve followers on facebook), and Kramer guitars basically said "if you buy and play one of our guitars we'll put your band name on a page of our website that no one looks at". So he bought some shit Kramer at full price, drew his band's logo on it and now he swaggers around going "hey dude, look at my signature model".
But you know, on the other hand, if someone told me Mike McCready from Pearl Jam really liked a pickup or something, I wouldn't rush out and buy it but it would make me more prone to consider it if I was after a pickup, because he really knows his stuff and I like his sound. So there's that.
We should email Gibson (no, don't, they'll sue everything).
And the bands are queuing up for their cheap guitars. It's outrageous. Why do musicians, whose stock in trade is intellectual property, have such low standards when it comes to someone else's IP?
Kinda makes a mockery of some magazines' claims that they do reviews in a certain way to avoid hurting businesses when they'll do that...
Thanks for all your Ideas and input ... it's not every manufacturer who has a ready made 'think tank' of potential customers on tap. I'm sure more manufacturers should try this!
Anyway, I will be extending my (not very huge) 'trade builders' discount to include 'developing artists': that is, UK musicians/bands I feel 'fit' with the OCP ethos and are going somewhere. I will work to develop 'signature' models if that is what artists want, but there will be no freebees. I will help out with web exposure via my own site etc ... but essentially nobody gets a free ride.
I'm too small for tiered systems
Formerly TheGuitarWeasel ... Oil City Pickups ... Oil City Blog 7 String.org profile and message
It's a different subject but another symptom of expansion ... but orders are flowing in so swiftly at the moment I had to start using a proper work-flow for progressing orders around the workshop (some will be at different stages at different times etc. So I hit on the simple expedient of every customer gets an 8x8 inch poly 'bin' with their name on ... this has a pocket for the paperwork ... and an area where the gathered parts and completed assemblies are put. Allows me not to be absent minded
Formerly TheGuitarWeasel ... Oil City Pickups ... Oil City Blog 7 String.org profile and message
Astute observations and decisions Ash. Sounds like that fits well with who you are and where the company is going.
I just think the full page Vintage ads look like ads when I were a lad, and most of the guys in them are pros even older than me who are holding a lower-price guitar - when you know they must own plenty of pro ones
My guess is the ads would possibly appeal to someone returning to playing guitar in their 40s who wanted a budget copy of a classic. Is that the intention?
Click it and click "Edit", you can then correct your mistake.